Insurance is a complex industry, but executing an effective email marketing strategy that yields results doesn’t have to be. When it comes to email marketing, two of the most important items to focus on are your messaging and your timing. Meeting potential clients with the...
Whether it’s online reviews or deep-dive research, consumers like to know what they are buying and understand more about the seller. Shopping for insurance is no different. Insurance shoppers have a wide range of companies they can choose from, so it’s important that your agency...
As every insurance agency knows, scaling business is essential and a portion of that business growth comes from satisfied clients sharing their experiences with others. Additionally, client retention is critical. In order to grow and retain, insurance agencies must have strong, positive client service practices....
The insurance industry is leaning toward advancements in insurtech to meet evolving client needs and preferences. Insurtech trends are impacting the insurance industry as a whole, and are likely to mold business decisions as insurance agencies adapt to changing preferences following the industry disruptions of...
There is a lot of excitement, work and energy that goes into launching and growing a successful insurance business. Leaning into strategies that can streamline office processes, from communication to sales and customer service, can help your agency become a top producer. The icing on the...
Every insurance agent knows that retaining customers is just as important as new business. Customer retention starts with creating a positive customer experience from the very first interaction. Establishing lasting relationships means that customers will stick with you, recommend you to friends and family and...
When you’re promoting your insurance business, it’s essential to consider how different types of marketing channels can be leveraged to help you connect with more prospects and nurture relationships that deliver LTV and ROI. Social media platforms have become very popular with insurance agents who...
If you’ve been hoping for an updated dispute resolution process for returns from ZipQuote, you’re in luck. That process has been eliminated and replaced with a more streamlined, agent-friendly return process. Keep reading below for more details on this exciting update, and learn more about...
It’s finally happened. You’ve opened the doors of your insurance agency. Going independent isn’t easy, but it can be very rewarding if you effectively plan the first year and set the stage for future success. When insurance brokers and agency owners commit to strategic planning,...
You’ve finally done it. You’ve analyzed your productivity over the last two years and realized you want to transition your business to remote. You’re not alone. Earlier this year, a report from Insurance Journal found that a majority of insurance agents preferred to work from home...