You’ve spent time and resources carefully crafting a lead generation strategy. Now that you are successfully funneling in prospects, holding an effective phone conversation is your next step towards conversions. Calls are a vital part of the sales process, but many agents do not feel...
“Ring, Ring – You have reached the voicemail box of...
If you’ve just opened your new agency’s doors, you may be looking for insurance marketing ideas to help get your business off the ground. Once you start searching, you’ll quickly discover there’s no shortage of ideas out there—so many that it might seem overwhelming! We...
Open Enrollment Period (OEP) is without a doubt the most hectic time of the year for health insurance agencies. Don't get caught unprepared! We've created an action plan to set your business up for success. Here are three tips that will allow you to feel confident,...
Open Enrollment Period approaches quickly, and health insurance agents must be completely prepared for the influx of consumers flooding in. Although there will be customers that qualify for special enrollment throughout the year, using the “off-season” months to prep for open-enrollment can be very beneficial...
The insurance market is unlike any else. The process, from selling to maintaining, is completely unique, because everything from the price, to the coverage level, is variable. Consumers are asked to spend large sums of money on something that cannot be seen, touched, or held, which...
We are all salespeople. Even if your career doesn’t circulate around the process of creating leads or closing prospects, humans engage in commodity exchanges almost every day both inside and outside the workplace. Learning the skills of a successful salesperson is applicable to many pieces...
Analytics have been the backbone of our ZipQuote and many other successful companies for a good reason! Using analytics provides valuable insight into your audience, website performance, and provide key metrics for planning future strategy. Nowadays, there is more to learn about your customers than just age, gender, and...
You're making the right moves! By investing in leads, you are on your way to writing more policies and growing your business. However, a key factor in converting a lead is your follow-through process. Before jumping on the phone, take a look at these tips to...
Prospecting can be one of the worst labor-intensive aspects of the insurance agent's week, but without prospects, your phone is silent. Although it is necessary, prospecting doesn't have to be a nightmare, nor does it have to be dull! Whether you're a new insurance agent looking...