18 Aug 4 Habits Of Top Producing Agents
There is a lot of excitement, work and energy that goes into launching and growing a successful insurance business. Leaning into strategies that can streamline office processes, from communication to sales and customer service, can help your agency become a top producer.
The icing on the cake? When you work with a lead partner like ZipQuote you’ll have the confidence of quality leads that convert.
To become a top producer in the insurance industry, insurance agencies can implement several strategies that streamline their processes, scale conversions and enhance LTV and customer engagement. Here are 4 helpful habits that help set insurance agents up for success today and as their agency grows.
1) Reach Out To Consumers Across Different Markets And Platforms
Your agency likely has a range of different insurance options for different types of clients, which you should consider when planning your consumer engagement and outreach strategies. A mix of various marketing approaches, including lead generation, social media, email and strong, creative landing pages can increase engagement and conversions. By understanding how different social platforms work for different audiences, insurance agents can connect with specific consumer groups. A diverse approach to consumer engagement can work hand in hand with a lead partner like ZipQuote.
2) Training & Development For Team Members Can Optimize Customer Growth
An agency is only as good as its team members, from sales to claims and customer service, a well-trained and developed team is critical to becoming an agency that scales enrollments and retains satisfied policyholders. By investing time in your employees, your agency can more easily avoid inefficiencies and bumps in the road that could cause service delays or impact retention and referrals. A prepared and confident team can become a top-producing team.
3) Leverage Tech Tools That Allow Your Agency To Streamline Sales And Customer Management
Tech tools are essential to helping your agency’s sales producers easily and efficiently advance leads through the sales funnel quickly, driving conversions and scaling business. Among the tools that offer the most reliable benefits are customer relationship management (CRM) systems. CRMs help agencies keep track of customers, the status of sales and enrollments, trigger automated responses with customers and share data and information with colleagues allowing for better communication, sales growth and retention across your agency. Other tools like document management for contracts, instant messaging and Zoom for communications can help increase productivity.
4) Partner With A Lead Provider That Values Your Time
For insurance agencies, significant business growth begins with quality leads that evolve into policy holders with strong LTV. When insurance agents partner with ZipQuote, our lead campaign check-ups analyze performance for your agencies and our team makes suggestions to optimize results. Nothing saves more time than knowing what’s working and what’s not. With ZipQuote’s exceptional lead quality, insurance agents can save valuable time working with high-intent leads.
ZipQuote’s long term performance* is evidence that a partnership with ZipQuote can reap rewards:
- 14% higher written premium
- 28% higher quote rate
- 76% higher policy rate
*Based on proprietary customer data
Efficient and streamlined processes are essential to becoming and staying a top producer, but to continue to drive growth, agents must also work a steady flow of new prospective clients. The experienced ZipQuote team is committed to helping you connect with high-intent prospects through lead generation and live call transfers, so you can write more policies and scale your ROI. From first lead to a strong customer experience strategy, your agency can build from the ground up.